About Event:

In 2020, the internet penetration rate in Indonesia stood at 69.8%. This figure is expected to rise in the coming years, reaching 82.53% by 2026. The internet has become an increasingly important part of most Indonesians\ daily lives. Development of digital businesses in Indonesia has increased rapidly from 112.1 million users in 2019 to 189.6 million users in 2024. Many changes and technological advancements are causing business entrepreneurs to rethink their entire approach to their business. It leads to the abandonment and obsolescence of conventional business. In addition, digital businesses\ various conveniences and added advantages make conventional companies unable to compete. The term “digital business” refers to how entrepreneurs use technology to discover innovations and business models that enhance customer experience. Technology is utilized by digital businesses to construct a competitive advantage that discerns a difference from other companies. Business digitization helps businesses attain efficiencies, increase productivity and transparency, lower operational costs, and make businesses more adaptable in dealing with changes and threats. How to build a digital business? What does it take to make it successful and sustainable? We will find the answers in this international zoominar.